CraveOnline Launches Exclusive Soundcheck Video Series - Connecting Advertisers with Engaged Male Audience
LOS ANGELES, June 16 -- CraveOnline.com
(http://www.CraveOnline.com) a leading lifestyle destination for men
featuring video, movies, TV, music, sports, games, cars, humor and more,
announced today the launch of Crave Soundcheck
(http://www.CraveOnline.com/soundcheck), a new video series featuring
exclusive performances by independent bands as well as showcasing their
non-music interests.
The first of many customizable and on-going sponsorship opportunities,
Crave Soundcheck offers bands the opportunity to connect with fans by
expressing their real interests, be it sketch comedy, painting, competitive
eating or underwater basket-weaving. Recent AT&T sponsored Crave Soundcheck
episodes include a "Teen Beat" style contest to win a date with the all
girl punk rock band Rocket and sketch comedy segments with bands Shapes of
Race Cars, Nico Vega and Pierce the Veil. The exclusive and customized
Crave Soundcheck series is currently sold for June and July and anticipates
sponsorship every month.
"Crave Soundcheck engages our viewership and is unobtrusive to the user
experience," stated David Cohn, SVP Sales for CraveOnline. "This program
showcases CraveOnline's creative sales integration opportunities to connect
branded advertisers with the young male audience." The Crave Soundcheck
video series will live on its own dedicated environment on CraveOnline and
will include sponsorship elements such as: branded intro & end card
graphics, co-branded ads as well as guerilla marketing & PR opportunities.
About CraveOnline.com
CraveOnline.com (http://www.CraveOnline.com) is a leading lifestyle
destination for young men ages 18-34 and also serves as the
demographic/psychographic hub for a family of other male-centric web
properties featuring video, movies, TV, music, sports, games, cars, humor
and more. As one of the fastest growing destinations on the web with sites
like ComingSoon.net, Sherdog.com, ActionTrip.com, Superherohype.com and
SpikedHumor.com. CraveOnline attracts over 32 million unique visitors per
month, and is larger than leading competitor Heavy Networks and twice the
size of Maxim. For advertisers, opportunities for sponsorship and creative
integration go beyond the banner to make marketing messages an
uninterrupted part of the user experience. Recent brand advertisers include
Hanes, Wrigley, Burger King, Axe, 20th Century Fox and Rockstar Videogames.
The company is based in Los Angeles with sales offices in New York, Chicago
and San Francisco. CraveOnline is part of AtomicOnline
(http://www.AtomicOnline.com), a diversified online media company.
CONTACT:
Erica Schrag
Manager, Public Relations & Marketing
erica.schrag@atomiconline.com
310.828.0056 x.395
See Also
posted by atiedesandy @ 17:31
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